Businessweek
Data Show Demand for Butt Implants Soared During the Pandemic
Hair transplants, not so much.
Lockdowns and pop culture led to a big rise in butt implant procedures in 2020.
Illustration by Tomi Um
The American Society of Plastic Surgeons has released data that show broad declines in both minimally invasive and surgical cosmetic procedures as a result of pandemic closures in 2020, though differences in how long offices were closed and regional restrictions may have influenced some changes.
Botox and soft-tissue fillers remained the most popular overall. But the biggest riser was butt implants, up 22%, from 970 to 1,179. (Implants are what provide volume; a butt lift merely turns a droopy pancake butt into a toned pancake butt.)