Consumer
US Roasters Shun Coffee From Brazil After 50% Tariffs Kick In
A worker washes and dries coffee cherries following a harvest in Jacutinga, Minas Gerais state, Brazil.
Photographer: Victor Moriyama/BloombergAmerican coffee buyers are shunning fresh deals with top grower Brazil after President Donald Trump’s 50% tariff took effect this month.
Companies are avoiding new contracts and looking for wiggle room in existing ones to avoid having to pay the higher levies, according to a dozen brokers, roasters and exporters contacted by Bloomberg. Some US buyers are asking for extended shipping timelines in the hopes that tariffs may be eased later, according to Brazil’s exporter group Cecafé.